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How to Navigate the Return of Wholesale
More than two years since the pandemic seemingly kicked off an e-commerce revolution, wholesale has come roaring back. Neiman Marcus, Saks Fifth Avenue and others have seen an uptick in foot traffic or brick-and-mortar sales in recent months. Brands are also giving the channel another look, seeing stores as an affordable alternative to online marketing. But the brand-retailer relationship itself has transformed.

Join us on Wednesday, July 27 at 16:00 BST / 11:00 EDT for #BoFLIVE as report author Cathaleen Chen, along with Loeffler Randall cofounder Brian Murphy and Vanguards Group wholesale director Domi Szabó to identify how brands are using their newfound leverage to negotiate better terms with retailers, and how that relationship is more collaborative than ever.

Brian Murphy, Co-Founder, Loeffler Randall
Domokos Szabó, Wholesale Director, Vanguards Group
in conversation with Cathaleen Chen

BoF may film video content and capture images from #BoFLive events. By participating in the events, you consent to being filmed and/or photographed for such purpose. If you do not wish to appear, please do not turn on your camera.

Jul 27, 2022 04:00 PM in London

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